Case study: AllHandyHelp — home services at the tap of a button

AllHandyHelp is a home services marketplace based in Chicago, IL. The concept is straightforward: find and book a local service provider — plumber, electrician, cleaner, handyman — as easily as ordering a ride. The challenge, as with most service marketplaces, was getting a reliable, well-designed app in front of customers without a 12-month development project.

The problem

Building a custom service app from scratch — with booking, in-app payments, real-time provider GPS tracking, and a dual-sided marketplace for customers and providers — is not a small project. A professional agency would quote 6–12 months and $100,000+. A freelancer might be cheaper but carries more risk. For a business focused on operations and provider recruitment, neither option was appealing.

AllHandyHelp needed to be in market quickly to validate the concept. The goal wasn't a perfect app — it was a functional, professional app that could take real orders while the business figured out what customers actually wanted.

The solution

MD Platform provided AllHandyHelp with a fully branded app — their logo, colors, and name throughout — configured for their 15 service categories across Chicago. The platform handled:

• iOS and Android apps, submitted and approved on the App Store and Google Play under the AllHandyHelp brand
• Customer booking flow with service selection, date/time, and address
• Real-time GPS tracking so customers can see their provider en route
• In-app payments via Stripe with automatic receipts
• Provider-side app with job acceptance, navigation, and completion flow
• Web-based admin dashboard for order management and provider oversight

The timeline

From signed agreement to live app: under two weeks. AllHandyHelp submitted their onboarding form on a Monday; both App Store and Google Play listings were live by the following Friday.

What's live today

AllHandyHelp currently operates across 15 service categories — Appliances, Carpenter, Cleaning, Construction, Cooling, Electrician, Garage Door, Handyman, Heating, Landscaping, Locksmith, Painter, Plumber, Roofing, and Wiring — with a growing provider network across Chicago.

The app is live on both App Store and Google Play and is continuing to grow its provider and customer base.

What this means for your business

AllHandyHelp's story is the clearest illustration of what MD Platform is designed for: a real service business, a professional branded app, live on both app stores, in under two weeks, with no upfront cost. The model works for any service vertical where customers book providers and providers deliver the service.